Buy One Night Get One Free Hotel Deals Today
: These offers are frequently "subject to availability," meaning a hotel may only allocate a small number of rooms for a BOGO promotion on any given date. The Strategy Behind the "Free" Night
From a psychological perspective, the word "free" is a more powerful motivator than "50% off," even when the net cost is identical. Retail studies show that consumers tend to value the first unit of a service significantly more than the second; by offering the second for free, hotels encourage guests to extend a stay they might have otherwise limited to a single night. buy one night get one free hotel deals
The Psychology and Strategy of "Buy One, Get One Free" Hotel Deals : These offers are frequently "subject to availability,"