The 2021 trend was dominated by aesthetically pleasing visual cards and short videos. Key design elements included:
Content creators optimized their output for mobile-first consumption: The 2021 trend was dominated by aesthetically pleasing
: Content was specifically formatted as vertical "WhatsApp Cards" or 15–30 second clips that fit the status duration limits. pink and white flowers
: Highly popular designs featured red roses, pink and white flowers, and watercolor greenery. and Islamic calligraphy were frequently used
: Visuals of the Kaaba , mosques, and Islamic calligraphy were frequently used, often set against professional backgrounds like "Black and Gold Traditional" or "Brown Watercolor" themes.
A quantitative study on engagement with short videos on social media
Religious short-form content served as a significant "spiritual touchpoint," particularly for younger demographics: