The ads.txt initiative, established by the IAB Tech Lab , stands for . For a global entity like FIFA, maintaining a clean and updated ads.txt file is essential for several reasons:
If you are a developer or advertiser looking to verify FIFA’s authorized partners, you can access the file directly at the root of their domain: Download FIFA ADS txt
It allows ad buyers to verify exactly which exchanges (e.g., Google, Rubicon, AppLovin) have a legitimate relationship with the publisher. How to Access and Use the File The ads