The Ultimate Marketing Plan: Target Your Audien... Here

: New copies listed around $7.49 , with used copies as low as $5.00 .

The book emphasizes that marketing is about getting the to the right people via the right methods . Key takeaways include: The Ultimate Marketing Plan: Target Your Audien...

Developing a strong USP is essential for differentiating your business. It should answer the customer’s question: "Why should I buy from you instead of anyone else?". : New copies listed around $7

Avoid marketing to "everyone." Kennedy advocates for finding a "hungry crowd" by narrowing your focus to a specific niche. : New copies listed around $7.49